Consumers are becoming more intentional with how they spend. They are choosing products that create a feeling, tell a story or mark a moment.
NAVA sits at the intersection of emotional gifting, premium home fragrance and accessible luxury.
NAVA has already shown demand across independent retail, gifting and wholesale channels. The next phase is structured market-by-market distribution.
NAVA products are built to create an immediate emotional response on the shelf. The customer does not need to understand fragrance notes first — they understand the feeling.
Emotional product names make the candles easy to choose for birthdays, care packages, homes, breakups, new beginnings and everyday rituals.
Clean labels, strong naming and premium packaging create visual differentiation in a crowded home fragrance category.
Retail staff can merchandise by mood, occasion or collection — not only by scent family.
Premium enough to feel special, accessible enough to drive gifting and repeat purchases.
NAVA starts with feelings people already recognise — then turns them into clear product concepts, giftable formats and trade-ready collections.
The result is a brand that feels emotional to the customer, but structured for the retailer and distributor.
The most relatable items on the shelves — scents of real moments.
A scent for every version of you — natural soy wax, hand-poured in the NAVA atelier, Berlin.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940319NAV-CAN-DELCOM-250ML | €13.50 | €26.90 |
| 100 ml | 4262569940326NAV-CAN-DELCOM-100ML | €7.50 | €14.90 |
The little moments, bottled — natural soy wax, hand-poured in the NAVA atelier, Berlin.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 04262569940395NAV-CAN-HAPPY-250ML | €13.50 | €26.90 |
| 100 ml | 04262569940401NAV-CAN-HAPPY-100ML | €7.50 | €14.90 |
Everything that makes a home a home — natural soy wax, hand-poured in the NAVA atelier, Berlin.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940296NAV-CAN-HOMDIS-250ML | €13.50 | €26.90 |
| 100 ml | 4262569940340NAV-CAN-HOMDIS-100ML | €7.50 | €14.90 |
The fastest-growing category in wellness retail.
Every journey begins with a vision. Light it when you set intentions, journal, or begin something new. Delicate florals open the mind; warm musk roots the dream in the present.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940166NAV-CAN-MANDR-250ML | €15 | €29.90 |
| 100 ml | 4262569940159NAV-CAN-MANDR-100ML | €8.50 | €16.90 |
Clearing space for what's next. Jasmine blooms with a soft, liberating radiance; deep sandalwood holds you steady. The ultimate breakup gift and our most-gifted candle.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940142NAV-CAN-LETGO-250ML | €15 | €29.90 |
| 100 ml | 4262569940135NAV-CAN-LETGO-100ML | €8.50 | €16.90 |
After the vision, after the release — stillness. Soft lavender quiets the mind; warm vanilla wraps you in safety. The chapter of self-recognition.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 04262569940043NAV-CAN-INL-250ML | €15 | €29.90 |
| 100 ml | 04262569940036NAV-CAN-INL-100ML | €8.50 | €16.90 |
The final chapter, the most powerful. Bright orange blazes with confidence; deep patchouli roots you in your own strength. The candle of arrival.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940180NAV-CAN-DIVFEM-250ML | €15 | €29.90 |
| 100 ml | 4262569940173NAV-CAN-DIVFEM-100ML | €8.50 | €16.90 |
Warm, clean, and grounding — a tribute to the ritual of the Turkish hammam and ancient Anatolian bathing traditions.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940241NAV-CAN-HAMMAM-250ML | €12.50 | €24.90 |
| 100 ml | 4262569940234NAV-CAN-HAMMAM-100ML | €6 | €11.90 |
Fresh jasmine over clean sea salt — the open air along the Bosphorus, the strait between two continents that NAVA was born beside.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940272NAV-CAN-BOSBR-250ML | €12.50 | €24.90 |
| 100 ml | 4262569940371NAV-CAN-BOSBR-100ML | €6 | €11.90 |
A lush, botanical pairing — creamy ylang-ylang flower softened by ripe green fig. Warm, natural, and quietly luxurious.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940227NAV-CAN-YLANGFIG-250ML | €12.50 | €24.90 |
| 100 ml | 4262569940210NAV-CAN-YLANGFIG-100ML | €6 | €11.90 |
Bright orange lifted over deep, earthy patchouli — a grounded, sun-warmed scent that bridges citrus brightness and earthy depth.
| Size | GTIN / SKU | Wholesale | RRP |
|---|---|---|---|
| 250 ml | 4262569940203NAV-CAN-ORGPAT-250ML | €12.50 | €24.90 |
| 100 ml | 4262569940197NAV-CAN-ORGPAT-100ML | €6 | €11.90 |
EUR, ex-works Berlin, excl. VAT. Distributor net pricing set per territory & volume. All sizes carry a 50% retail margin.
| Product | Size | GTIN | Wholesale | RRP |
|---|---|---|---|---|
| Moments of LifeDeliciously Complex | 250 ml | 4262569940319 | €13.50 | €26.90 |
| 100 ml | 4262569940326 | €7.50 | €14.90 | |
| Moments of LifeLike the Happy Scents | 250 ml | 04262569940395 | €13.50 | €26.90 |
| 100 ml | 04262569940401 | €7.50 | €14.90 | |
| Moments of LifeHome, Distilled | 250 ml | 4262569940296 | €13.50 | €26.90 |
| 100 ml | 4262569940340 | €7.50 | €14.90 |
EUR, ex-works Berlin, excl. VAT. Distributor net pricing set per territory & volume. All sizes carry a 50% retail margin.
| Product | Size | GTIN | Wholesale | RRP |
|---|---|---|---|---|
| Healing SeriesManifesting Dreams | 250 ml | 4262569940166 | €15 | €29.90 |
| 100 ml | 4262569940159 | €8.50 | €16.90 | |
| Healing SeriesLetting Go | 250 ml | 4262569940142 | €15 | €29.90 |
| 100 ml | 4262569940135 | €8.50 | €16.90 | |
| Healing SeriesInner Light | 250 ml | 04262569940043 | €15 | €29.90 |
| 100 ml | 04262569940036 | €8.50 | €16.90 | |
| Healing SeriesThe Divine Feminine | 250 ml | 4262569940180 | €15 | €29.90 |
| 100 ml | 4262569940173 | €8.50 | €16.90 |
EUR, ex-works Berlin, excl. VAT. Distributor net pricing set per territory & volume. All sizes carry a 50% retail margin.
| Product | Size | GTIN | Wholesale | RRP |
|---|---|---|---|---|
| The OriginalsNo.1 Hammam | 250 ml | 4262569940241 | €12.50 | €24.90 |
| 100 ml | 4262569940234 | €6 | €11.90 | |
| The OriginalsBosphorus Breeze | 250 ml | 4262569940272 | €12.50 | €24.90 |
| 100 ml | 4262569940371 | €6 | €11.90 | |
| Earth CollectionYlang-ylang & Fig | 250 ml | 4262569940227 | €12.50 | €24.90 |
| 100 ml | 4262569940210 | €6 | €11.90 | |
| Earth CollectionOrange & Patchouli | 250 ml | 4262569940203 | €12.50 | €24.90 |
| 100 ml | 4262569940197 | €6 | €11.90 |
NAVA candles sell through across independent retail, concept stores, and gifting.
NAVA is structured for scale: small-batch quality at distribution volume, a complete asset toolkit, and a brand with proven sell-through across 100+ European stockists.
Distributor pricing structured to protect both partner and retail margin across the range.
Partnerships agreed market by market, with volume commitments defined per territory.
Around 50,000 units per month — small-batch quality at distributor scale, with headroom for sustained reorders.
Production and fulfilment window are confirmed per order volume at agreement stage.
We work with a selected number of partners per market. We would welcome a conversation about bringing NAVA into your network, and can share full trade terms, samples, and capacity on request.